I've been sitting on this story — and this video — for almost eight years.
Not because I'm ashamed of it. But because I never quite knew how to frame it. It felt weird to say it helped me. It felt too vulnerable to admit how much it actually hurt. Honestly? I didn't realize until recently that this might be the most honest thing I can tell you about who I am.
So here it is.
It's 2017. I'm a local sports reporter working a Friday night football game in a small market town in North Carolina. I'm on the sidelines with my camera when a wide receiver — full pads, full speed — comes flying off the field and takes me completely out.
(Go ahead. I'll wait. It looks way worse than it felt. At least that's what I told myself.)
Here's what you need to know about that moment: when I hit the ground, my brain didn't go to are you okay? It went straight to get up. Not a calculated decision. Not me being brave. My nervous system just… refused the alternative.
So I got up. Checked the camera — still rolling. Kept filming. Drove to the studio. Went on air.
My boss knew something was off. He'd heard about the hit secondhand but hadn't seen the video yet. I was a little out of it, acting unlike myself. But I finished the show.
A few days later, urgent care confirmed what I probably already knew: minor concussion. I felt a throbbing in the back of my head for months until I found a massage therapist who helped correct it. So no — I am not recommending you walk off a concussion. That part is not the lesson.
But here's where the story gets interesting.
Word spreads fast in a small town. By that week, people who were in that stadium were tweeting about it, talking about it on radio shows. Everyone was saying some version of the same thing: they thought she was dead. They couldn't believe she got back up.
Then something changed.

My first year in local news, I made a million mistakes. I was still learning how to do the job in real time, on camera, in front of people who had opinions about whether a young blonde girl belonged there in the first place. It doesn't matter how talented you are when you're new — new just looks like not good enough to people who are watching for reasons to doubt you.
Two years in, I was better, but I was still fighting that first impression in a lot of ways.
Then one play, one hit, one decision to get back up — and it was like the narrative reset.
Not because getting hit made me cool. But because how I responded told people something about me that years of doing good work hadn't fully communicated yet: that I don't quit. That I don't let people see me sweat. That I will finish the job even when it's hard, even when it hurts, even when the most reasonable thing in the world would be to just… stop.
That night, I chose who I was going to be and people noticed.
Here's what I want you to take from this — because it's not really about getting taken out on the football sidelines.
Most of us spend years trying to tell people who we are. Building a résumé, sending the right emails, showing up consistently and all of that matters. Yet, there are these moments — singular, unexpected, sometimes painful moments — where you don't get to choose your circumstances, only your response. In that moment, your actions do more to define you than almost anything else you could say.
You don't get to pick when those moments happen. The wide receiver didn’t tell me he was going to slam into me.
However, you do get to decide: do I stay down? Or do I get back up?
I'm not here to tell you the answer is always to push through. Rest is real. Knowing your limits is real. A concussion is, in fact, a medical event and not a character-building opportunity (learn from my mistakes).
What I am saying is that I spent years being underestimated. The thing that changed my reputation wasn't a perfect on-air hit. It was a moment of refusal. Refusal to let a hit — literal or metaphorical — be the last thing people saw from me that night.
I didn't plan it. I didn't brand it. I just got up.
I've been thinking a lot lately about how that instinct — that get up instinct — is exactly why Prop Queen exists. I didn't build it because it was safe. I built it because stopping never felt like an option.
The camera didn't even break, by the way.
Neither did I.
— Ariel
P.S. — If you've been sitting on a story you're not sure how to tell yet, I want you to know: sometimes you just need a little time and distance to see what it actually meant. Eight years later, I was finally able to watch that video through a different lens.

Ariel Epstein, known as the Prop Queen, turned her passion for fantasy sports and prop betting into a career. After years of working for other media companies and sportsbooks, it’s time to share her knowledge, preparation and analysis with other sports bettors.
